Monday Apr 21, 2025

Being a Business Owner Is Not a Job, It's Your Whole Life with Vanessa L Brown

I started selling celebrity autographs on eBay when I was eight years old." From her early entrepreneurial days to transforming her family's wellness business into one of Cumbria's leading clinics, Vanessa L Brown delivers unfiltered truths about the aesthetic industry that few dare to share.

In this candid conversation, she reveals why she wouldn't open a clinic again if she had to start over, explains the north-south divide in UK aesthetics, and shares what truly separates thriving clinics from those that struggle. With insights from her international career and experience working with Erchonia across Europe, the Middle East, and Africa, Vanessa breaks down what patients really want (hint: it's not just treatments) and why your clinic's music, lighting, and scent matter more than you think. From handling no-shows to managing patient expectations, this episode offers a masterclass in aesthetic business reality that both practitioners and clinic owners need to hear.

If you're looking to get a tailored content strategy made for you and your clinic, check out Ignite and book a free strategy call.

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